Five impulse-priced collectible lines, built for repeat purchase, each with a built-in try-me feature at shelf that makes them hard to put down. Price points from $4.99 to $16.99.
Mini MayBe's
MSRP $4.99
Cute mini characters that swap costumes for a whole new look, plus a cheeky surprise hidden inside every pack. Series 1 has 7 different designs to collect, including 1 blind.
Oddballs
MSRP $4.99
A ball that never breaks eye contact. Roll it or spin it and the character inside stays locked on you. Stackable package, 15 characters in wave one.
Boba Tea Crank & Glow
MSRP $6.99
Crank the straw and watch it glow. Textured boba beads inside a stay-fresh, reusable tumbler with a snap-on lid.
Toxic Waste Crank & Glow
MSRP $6.99
Turn the crank and watch the slime glow. The barrel doubles as a reusable, airtight storage container.
Slime Volcano
MSRP $16.99
The container is the toy. Pump and blast a 2-in-1 volcano that stores the slime and erupts it. Includes 3oz of slime and 3 collectible figures. Kid-powered, no batteries.
NOVELTY TOYS & COLLECTIBLES
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KEY FEATURES
Interactive features like crank mechanisms, glow reveals, and hypnotic spinning designs invite kids to pick up and play before they even open the package.
Series-based lineups with distinct characters and surprise reveals turn a single purchase into a chase to collect them all.
Most items land between $4.99 and $16.99, making them easy impulse adds and repeat purchases.
Fully charged in under 60 seconds over USB-C. Cord included.
From swappable outfits to mystery characters, the unboxing moment is part of the play pattern, not just the packaging.
Several items turn their container into a functional part of play, like a reusable storage tumbler or an explosive volcano base, adding value beyond the initial reveal.
Kid-powered mechanisms keep these grab-and-go, ready to play right out of the pack.
DOWNLOAD THE SELL SHEET
PDF covering all the products in the Novelty Toys and Collectibles line.
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MSRP estimate for US Mass retailers. For informational purposes only.
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